Signet – Unlocking the power of iconic brands

Unlocking the power of iconic brands

Signet Licensing is a specialist South African Sports and Brand Licensing agency.

BRAND LICENSING

Signet Licensing is a specialist South African sports and brand licensing agency, proudly established in 1996. With over 28 years of experience, we deliver proven, comprehensive licensing programs and take pride in being the trusted custodians of many of the world’s most prestigious and sought-after brands.

SPORTS and event LICENSING

Signet Licensing has earned a strong reputation for managing premier sports and event licensing programs in South Africa. As the most experienced sports licensing agency in South Africa, we are looking to broaden our rights holder and client portfolio beyond sport into consumer brands & products.

event retail

With over 20 years of experience in conceptualizing event merchandise and retail for major events in South Africa, Signet Licensing offers a comprehensive solution. Our team creates custom merchandise collections tailored to each event and handles all aspects of merchandising. On event days, we manage everything from staffing and point-of-sale systems to shop fitting and beyond.

CORPORATE SALES

Signet Licensing provides tailored solutions for corporates of all sizes. We can also help maximize sponsorship opportunities and offer customized options to fit your budget. Whether you’re hosting an event, attending a conference, traveling, or participating in a major sports match, we’re here to assist. Our clients include FNB, AfriSam, SAB, SA Rugby Travel, and many others.

ecommerce

With over 15 years of experience in building and managing online stores, we specialize in creating websites for corporates, teams, brands, and events. Our comprehensive services cover website development, product range creation, warehousing, and order fulfillment. We also integrate trusted partners into the customer journey, including payment gateways and courier services. Each website solution is customized to optimize sales for your brand and to enhance the customer experience for your target market.